Find the maximum ad cost per sale and click your book economics support.
See a sample result
Illustrative example using fictional inputs.
Book ad break-even
Break-even cost per click $0.60. Break-even cost per order $12.00.
At your entered bid
33.33 projected orders. Projected balance after ads $100.00.
How the ceiling works
Contribution per order × click-to-order rate gives the break-even bid per click. Use contribution after fulfillment, fees, and refunds.
- Contribution before ads$400.00
- Ad budget$300.00
- Balance$100.00
Book Ad Break-Even Calculator
Frequently Asked Questions
What happens on the strategy call?
We review your idea or manuscript, publishing goals, and starting point. You leave with a clearer view of relevant services and next steps.
How do I choose the right level of support?
Tell us what you have completed and where you need help. We assess the manuscript or existing assets and outline a suitable scope.
What happens before work begins?
Your written proposal identifies deliverables, fees, responsibilities, approvals, and schedule. Review the agreement before authorizing the project.