Compare event formats, model attendance and sales alongside your existing funnel, and leave with a promotion plan and launch date.
THE BOOK BEYOND THE BOOK™
Give readers a reason to meet you.
Teach one idea from your book. Let interested readers see how you work, then invite the right people to a strategy call.
- 01 Book a call from the thank-you page
- 02 Attend an event before booking
- → Both routes lead to the same core offer
See a sample result
Illustrative example using fictional inputs.
The 30-Minute Team Meeting · Event plan
Live masterclass leads your ranking. Projected contribution per event $19,212.00.
The booking routes
Keep direct booking on the thank-you page. Invite other eligible readers to the event, then send qualified attendees to the same calendar and core offer. Suppress duplicate booking invitations where possible.
Current funnel
2,400 unique annual buyers · 120 booking-page visitors · 36 bookings · 28.8 completed calls · 8.64 sales. Direct-route gross revenue $43,200.00. Checkout assumptions for context only: 5% purchase, 12% bump, 10% upsell.
- Invited2,000
- Registered300
- Attended105
- Calls booked21
- Calls held16.8
- New sales after overlap4.54
Reader-to-Revenue Event Studio
Frequently Asked Questions
What happens on the strategy call?
We review your idea or manuscript, publishing goals, and starting point. You leave with a clearer view of relevant services and next steps.
How do I choose the right level of support?
Tell us what you have completed and where you need help. We assess the manuscript or existing assets and outline a suitable scope.
What happens before work begins?
Your written proposal identifies deliverables, fees, responsibilities, approvals, and schedule. Review the agreement before authorizing the project.